“The KBR way” is a lifestyle brand! We aspire to inspire others to go all in on their dreams, to be gritty and determined, to live life to the fullest! To get off screens (especially children) get out get some fresh air in your lungs and truly live. Nothing beats the feeling of being deeply alive, getting your hands dirty, the satisfaction derived from stepping out of your comfort zone and achieving something! KBR stands for Kash, Bodi, and River, my boy’s names. But also, the first letter of each of their names is an acronym for “Klenk Bros. Ranch.” This is something we have dreamed of for a long time. Neither Myles nor I grew up with horses, but we both dreamed of this lifestyle! We woke up one morning and decided it was time, let go of excuses, and just went for it! I hope that our clothing and message inspires you to start chasing your crazy dream, whatever it might be.